Local entrepreneur, Rob Percival, needed a Cambridge copywriter to generate sales for his first online coding course. I worked with him to create the video script, course description and website.
In its first week, the course had attracted over 2000 students. Three months later, it was the best selling coding course of its kind, not just on Udemy (the world’s biggest online learning platform) . . . but globally.
Since then, I’ve written sales copy for two more of Rob’s courses: The Complete iOS 9 Developer Course and The Complete Apple Watch Developer Course. Both are now the highest-selling courses of their type on Udemy.
Check out Rob’s stratospheric rise: How a former high school math teacher earned $1 million teaching online coding courses.
I also wrote the copy for Rob’s latest Kickstarter campaign. The Complete Android M Developer Course was fully funded within 90 minutes and overfunded by a whopping 2600%—to the tune of £78,000—his highest funded campaign to date.
Reaching more people, everyday
Rob has now launched Codestars.com. I wrote the sales copy for the website, which offers white label courses to schools & universities across the UK. Watch this space…
I put together an online web development course and Tam wrote sales copy for the course description, video script and website. The course has a conversion (to email list) rate of over 90% – almost unbelievable! Several people specifically mentioned the inspiring course description as a major reason why they signed up.Rob Percival, Developer and Entrepreneur